Your go-to resource for trends that inspire unexpected new products, technologies, business models and categories.
We are Ebco. Consumer and trend experts operating at the convergence of customer experience, evidence-based trends and strategic action.
Fusing together trends with shifting consumer expectations, our proprietary signature programs offer immersive and collaborative experiences that inspire game changing new products and services while driving ideation and innovation.
TREND & LANDSCAPE INVESTIGATION
A deep dive into the influential trends that are impacting your category and ultimately driving change in your industry.
An in-market exploration of key trends in products and services, marketing, retail, business models and consumer experience.
Scouting Investigations identify new assets, technologies, businesses, and capabilities to help win with your consumers.
TREND IMMERSION WORKSHOP
Workshops and dynamic ideation sessions are immersive experiences that are tailored based on the trend research.
The health and wellness movement sweeping across categories has had a surprising effect on the alcohol industry. On the one hand, consumers are drinking less. Fueled by emerging research on the negative health impacts of alcohol and movements like Dry January and Sober October, consumers are increasingly mindful of what and how much they are drinking.
Why has matcha — the Japanese green tea traditionally grown in the shade, harvested, steamed, and then air-dried before being pulverized into a superfine emerald green powder — become such a phenomenon in recent years?
Following the immersive art exhibit concept, The FOMO Factory is an immersive selfie “wonderland” retail shop filled with multi-sensorial spaces where attendees are invited to take photos and marvel at larger-than-life retail displays with the intention of delivering a new shopping concept.